What To Wear For Headshots
There are lots of variables to getting a great headshot that you love. It can be anything from the day or time of day when the headshot is scheduled, to what you are wearing, to the type of lens and lighting used by the photographer, to getting professional hair and makeup done, or to the ability of the photographer to pose you and capture a natural relaxed expression.
One of the top questions that comes up when I schedule a headshot (or any other types of portraits, for that matter) is “What should I wear?” While I generally encourage my clients to wear the clothes that reflect their style and personality, here are a few guidelines for tried and true methods to looking your best in a photo.
1 Stripes and Patterns
Bold stripes can distract the eye, and we want the attention to be on your face, not what you’re wearing. For headshots, it is better to stick with solid colors or patterns and stripes that are smaller. Certain types of patterns on fabrics can create optical illusions that don’t look that great in a photograph. Here is an example of a pattern that works really well.
2. Colors
Certain colors always look good in headshots, such as blue, navy, dark gray. These colors are more suited for business headshots. I’m not entirely opposed to all white or all black, because the final look will depend on various factors, such as the background color or how creative or formal we want the headshot. Avoiding very dark blacks and very bright whites in the largest items of clothing is advisable however.
If you’re looking for a more creative, casual headshot that highlights your personality, and if your company allows you to do so, I recommend bringing your favorite signature color that you know you always look good in. If you don’t have one, you should research a little to see which colors best compliment your skin tone, hair or eye color. In any case, bring a few color options so we can choose together what would work best.
3. Layering
For men, a formal headshot would include a shirt, tie and suit jacket. An informal headshot could be a casual dress shirt, a flannel layered with a t-shirt underneath, or a simple plain tee. For women, a formal headshot would entail a blouse, a button down shirt with cardigan, jacket or blazer, or a professional meeting dress.
4. Accessories
If you went with neutral tones for the clothes, you can add a pop of color in your accessories: glasses, necklace, earrings, pocket squares, bowtie, scarf or regular tie.
Keep in mind not to use something that will overpower your portrait and draw attention away from your face. It’s important that the accessories you wear match your outfit, specifically the neckline. Bring a few options that we can choose together from.
5. Necklines
Generally avoid turtlenecks, as they don’t always photograph well, but if turtlenecks are your signature look, then by all means bring it and we’ll make it work.
V-necks always look great, as well as a scoop neckline. If you don’t want to show too much skin on your chest, you can choose to add a neck scarf or wear a higher neckline.
6. Flattering Outfits
Generally speaking, looser clothing (especially blouses or items with ruffles) will make you look bigger. We will have clamps to hide excess fabric behind your back, and we’ll pose you in a flattering way, but it’s best to come prepared with clothes that already fit you well.
If you want to create a more flattering, slimmer look in your portrait, wear items that are more tightly fitting and hug your body. This is especially important for men’s button down shirts or jackets.
7. Personal Style
Ultimately, be yourself and let your personality shine through your portrait. Don’t follow a cookie cutter formula for headshots and wear the same thing that everyone else will wear.
Wear something that represents your personal style, especially if the company that you work for doesn’t have strict rules on what to wear in formal headshots. Your headshot doesn’t have to be boring or typical, in fact it should be memorable and personal.
8. Hair and Makeup
If hair and makeup is included in the shoot, then ignore this section. If you have to do your own hair and makeup, I recommend either going to a beauty company makeup counter, or wearing what you normally wear, but don’t overdo the foundation or mascara. Bring a few shades of lipstick and apply it only right before the shoot. Bring some blotting papers and some powder if you know your skin is oily/shiny and you’ll need to control the shine.
9. Other Recommendations
Please don’t wear clothes that are wrinkled. Make sure to iron, steam or press your clothes before the shoot. Wool sweaters tend to pile, so make sure to bring one that is newish and hasn’t piled yet. Avoid tshirts with logos or check to make sure your favorite shirt doesn’t have stains on them. Older leather jackets tend to look worn out in certain areas, so don’t bring them unless you’re going for a more rugged look.
If you have any other questions about what to wear at a portrait photo session that I haven’t covered here, please email me at hello@monicasemergiu.com and I’d be happy to answer, as well as improve this post.
